Comments on: Gone Fishin’ http://experiencematters.criticalmass.com/2007/10/10/gone-fishin/ Great customer experiences and what it takes to pull them off Thu, 28 Aug 2008 23:12:24 +0000 http://wordpress.org/?v=2.5 By: Maciej http://experiencematters.criticalmass.com/2007/10/10/gone-fishin/#comment-125 Maciej Thu, 18 Oct 2007 12:36:35 +0000 http://10.98.16.51/experience-matters/?p=68#comment-125 Speaking of metaphors involving fish, one might not only avoid worrying about where the fish are biting or receptive but where they haven't yet been sighted altogether (keyword "yet")... Check out "Blue Ocean Strategy": http://scholar.google.ca/scholar?num=50&hl=en&lr=&safe=off&q=blue ocean strategy&btnG=Search Speaking of metaphors involving fish, one might not only avoid worrying about where the fish are biting or receptive but where they haven’t yet been sighted altogether (keyword “yet”)…

Check out “Blue Ocean Strategy”:

http://scholar.google.ca/scholar?num=50&hl=en&lr=&safe=off&q=blue ocean strategy&btnG=Search

]]>