Pardon Our Beta
So, you’ve probably noticed that we are playing around with some of the design elements here on Experience Matters. In fact, we’re going to be launching a new criticalmass.com site design within the next week that will align with the look and feel of the blog. But the blog design itself will probably continue getting tweaked. For starters, we’re thinking of bringing back some more white space, especially where there is a lot of copy. And we’d like to categorize the blogroll while adding new links.
The interesting thing about blogs is that they’re always in a state of flux—unlike the static Website predecessors. It’s not just blogs actually—when was the last time you noticed a change to your Linked In account, how about You Tube? Life in beta means constant trial and error, seeing what works and what doesn’t.
So please pardon our Beta as we continue to make some tweaks over the coming weeks. But it probably won’t stop there. As always, let us know what you think.—we’d love to hear it.
Last 5 posts by David Armano
- Highlights From Marketing 2.0, Paris – April 5th, 2009
- Friendship Isn’t Dead: The Strenghtening of Loose Ties. – March 19th, 2009
- Skittlemania Disrupts The Web (For A Day) – March 3rd, 2009
- Re-Thinking The Focus Group: Tropicana Design Flops – February 25th, 2009
- NBA All Star 09 – February 12th, 2009
[...] driftwood “Life in beta means constant trial and error, seeing what works and what doesn’t.” tagged quote on [...]
“For starters, we’re thinking of bringing back some more white space, especially where there is a lot of copy.”
What are you talking about? The blue looks rad!!!
amo, you like the blue? We do too, but are thinking it needs a little balance. Seems like there is a lot of copy floating around without enough grounding.
But good to know, there will still be lots of blue left over.
I find it very hard to read the white copy on the blue background. It appears very blurry to my eyes on my monitor. something wonky is happening to the contrast i think. Just my 0.5 cents…
David, do you have any metrics on the idea of “living in beta”?
We know that online leaders like Amazon and Google are constantly rolling out new features. I’d love to find some stats around this (for example something like “Amazon launched “X” test efforts last quarter, resulting in an average of “N” deployments every “Y” days).
Chrissie,
I agree regarding the readability of the copy. As stated in the post, we’ll resolve this in the next iteration. As for stats, I don’t have them, but as you pointed out—Google is notorious for working this way (testing numerous features, products etc).
If you come across any studies, I’d like to see them too.