Loading ...Scan Me!!!
What is this?
This is an EZ code – which is one of the many types of 2D barcodes currently available to mobile users. The EZ code format was designed by ScanBuy and mobile solution provider. This EZ code contains a link to a special article on the topic.
What do I do?
First of all you’ll need a mobile device, equipped with camera that supports this activity. Next you’ll fall into one of 3 categories:
1) You may be lucky enough to already own a new device that comes with a built-in barcode reader, such as the Nokia N95 series. In this case you should be able to go ahead and run that application on the device and scan the above EZ code.
2) You have a device with no software application to scan the EZ code. In this case you’ll need to install the application on your mobile device. Here there are a few options to consider:
- Download / install ScanBuy’s barcode reader application.
- Download / install Kawya’s barcode reader application.
- Download / install QuickMark’s barcode reader application.
- For iPhone people – Download / install iMatrix’s iPhone barcode reader application.
- http://www.imatrix.lt
- You’ll need an unlocked iPhone
3) The last scenario is unfortunate, but does happen too often at this point. Your device is unsupported and you will not be able the test out 2D barcode scanning – sorry.
Just want to read the post? If you’re unable to successfully execute the steps above or you’re simply time compressed, see the post here.
It should be noted that:
Scanbuy’s indirect resolution process, which they use for their proprietary EZcode, is infringing on NeoMedia Technologies’ core patents.
Scanbuy uses the indirect encoding method for their barcode resolution process.
Indirect encoding (patented by NeoMedia) is the process of linking the target information to an index (364528 for example) and putting that unique identifier into a 1D UPC/EAN or 2D barcode. The code reader on the mobile phone reads the barcode and sends the code data over the Internet to a central resolution server that will tell the mobile phone what action is associated with the index, i.e. access a URL, download media, initiate a phone call, ect.
NeoMedia Technologies has a suite of twelve issued patents covering the core concepts behind linking the physical world to the electronic world dating back to 1995.
http://neom.com/13.html
NeoMedia brought suit against Scanbuy. Litigation is ongoing.
Streetstylz -
Thanks for the details on this - I had not come across any of this information previously. I’ll be looking onto NeoMedia now…
Thanks again -
Cory