Comments on: Group Therapy Marketing: Reaching Consumers on the Edge of Sanity http://experiencematters.criticalmass.com/2008/10/14/group-therapy-marketing-reaching-consumers-on-the-edge-of-sanity/ great customer experiences and what it takes to pull them off Wed, 06 Apr 2011 13:02:52 +0000 hourly 1 http://wordpress.org/?v=3.1 By: DevlinD http://experiencematters.criticalmass.com/2008/10/14/group-therapy-marketing-reaching-consumers-on-the-edge-of-sanity/#comment-831 DevlinD Wed, 15 Oct 2008 15:08:27 +0000 http://experiencematters.criticalmass.com/?p=364#comment-831 Niche social networks are the new Facebook! Ning, a hosted community platform that anyone can use to set up a community is a perfect example of this. They just recently noted that they had over 500,000 communities hosted on their platform, and pretty much all of these are niche communities filled by people with passion. That's a big difference from a marketing perspective when compared with Facebook, whose main value add to marketers is that it knows your social graph. Great post..and GO RED SOX!! There's still hope, 13-4 really isn't THAT bad. Niche social networks are the new Facebook! Ning, a hosted community platform that anyone can use to set up a community is a perfect example of this. They just recently noted that they had over 500,000 communities hosted on their platform, and pretty much all of these are niche communities filled by people with passion. That’s a big difference from a marketing perspective when compared with Facebook, whose main value add to marketers is that it knows your social graph.

Great post..and GO RED SOX!! There’s still hope, 13-4 really isn’t THAT bad.

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