Wordle: Try It!

Posted by Heidi Skinner / January 16, 2009 10:57 am 

Wordle <http://www.wordle.net/> is a DIY site to make a word cloud for any of your favorite words, websites, blogs, feeds and social bookmarks. It’s simple. Enter a block of text to create a word cloud and various settings allow you to change colors and fonts.

The cloud above was created from the words on our very own Experience Matters page. There’s a lot of great words in there that make up an exceptional customer experience. I think we’ve got a great representation of our priorities:

· People. Consumers have to be the priority, this is marketing best practices 101.

· Technology. Technology helps brands reach consumers at the right time at the right place. It also helps us streamline those 1-on-1 conversations with consumers.

· Still. Consistency and relevancy is key to our practice. We live & breathe in perpetual beta.

· Collective. Live and breathe what consumers are saying about your brand. It’s not what you say your brand is – it’s what they say it is.


Try it on your own blog, and share some of your word clouds as links to your Wordle cloud in comments below, and we’ll compare notes.

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  • http://bikeridr.com Ken Hurd

    Great find Heidi – A fun, visual representation of all your ‘words’. I think I’m actually going to print a couple posters out of my favorite blogs ;-)

  • http://www.justanothercustomer.com Andrew

    Wordle absolutely rocks. I have used it twice:
    1) Obama’s change.gov site (note they used it too)- http://tinyurl.com/64e8hm
    2) My own blog – http://tinyurl.com/83pwpb

  • Chrissie

    I’ve been using Wordle for a while and I like it.

    If you like this sort of thing you should also check out Brand Tags – http://www.brandtags.net/browse.php

    Brand Tags is “A collective experiment in brand perception. All tags are generated by people like you and do not reflect the opinions of the site owner or anyone else he knows. Have fun.”

  • http://www.criticalmass.com/ Heidi Skinner

    Thanks for sharing the resources and Obama reviews. I want brandtags as apps on Facebook Fan pages – it would be an easy way for aggregated community collaboration.

  • http://www.business.com ivorhasty

    disputed lower stabilization serious nations economists emit ipcc

  • http://www.30thbirthdaycards.net/ tessa

    I just found your blog on the google search engine and saw a few of your other posts that you had done . I just added you to my Google News Reader. Keep up the great work. i will Look forward to reading more from you again.

  • http://www.myfamilyecards.com/ anne

    Can you provide more information on this? i have read other websites that are on similar subjects.

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