Weekly Points of Interest

Posted by Scott Weisbrod / February 12, 2010 3:30 pm 

Lots of talk this week about customer experience and it’s impact on stock price. Bruce Temkin and Jon Picoult both tackled this topic by comparing stock price performance with Forrester’s Customer Experience Index. I’ve got religion on this one. I’m a believer.

Steve Reubel firmly believes that Facebook will be the next Google. He makes a good case for it: they provide a social experience that is more elegant and organized than any other social offering out there. On the other hand, Google Buzz leaves a lot to be desired. Jeremiah Owyang helps us cut through the buzz – errr… hype with his hand social network matrix. On a related note, Facebook wants to be your one true login.

Admap brought together a few respected planners and former-planners to discuss the future of planning. I like what Will Collin, founding partner of Naked Communications, had to say about it: “I think the planner’s job is to hold the strategic line and be true to what is at the heart.”

And well, well, well… what sort of interestingness is Google up to? Google is gearing up to offer ‘ultra high-speed’ broadband in several small test markets throughout the US. I’d love to be a fly-on-the-wall in the executive boardrooms of Verizon, Comcast and AT&T (my client) to listen in on their initial reactions to this move.

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