COMMUNITIES
When Should You Thank Someone for a Retweet?
Getting retweeted is always exciting. So naturally, plenty of users want to thank that great person who retweeted them. But wait! That might not be the best way to go about handling the situation. In fact, saying thank you for a retweet might put some of your other followers off. People might find it an act of immodesty and that’s not what you want your followers to think, now is it? Instead, this opinion article suggests sending a DM in order to thank people.
TOOLS & TECHNOLOGIES
Starbucks Kicks Off eGift Card Program Aimed at Facebook Community
Starbucks is making gift shopping even easier than before. The brand is now allowing users to purchase gift cards and send them virtually through email or Facebook. The idea is to make gift shopping less stressful, even if you wait until the last moment. The cards come with multiple themes, for birthdays, holidays, and oh yes, Valentines Day, which is right around the corner. Users have the option to even to pull in their Facebook friend’s birthday information in order to set up auto-delivery on specific dates. How convenient!
MEASUREMENT
PeopleBrowsr’s ReSearch.ly Lets You Search 1,000 Days Of Past Twitter Conversations
A new Twitter analytics and search platform ReSearch.ly has recently been launched and they are making finding Twitter information easier than ever. In fact, by using this program, you can seamlessly search from 1,000 days of Twitter data. For free. Awesome. They also offer the opportunity for users to pay for service to receive more specific reports. ReSearch.ly, which is powered by PeopleBrowsr, is basically just a high tech Twitter search that allows users to narrow down searches by keyword, demographic, location, sentiment and community.
INFLUENCERS
WHOOPS: Mark Zuckerberg’s Facebook Fan Page Gets Hacked
It seems that Facebook hackers have a new target, Mark Zuckerberg, himself.
Earlier this week, Zuckerbergs account had this message for his “friends”:
Let the hacking begin: if facebook needs money, instead of going to the banks, why doesn’t Facebook let its users invest in Facebook in a social way? Why not transform Facebook into a ‘social business’ the way Nobel Prize winner Muhammad Yunus described it? http://bit.ly/fs6rT3 What do you think? #hackercup2011
On top of all of this, the post got 1,800 likes and 500 comments. Since then, the comment has been taken down, and it is assumed that Zuckerberg has his page back.
PARTNERSHIPS
Restaurants Reach Out to Customers With Social Media
Restaurants might just be the next big buy-ins for social media. According to this New York Times article, diners want more than just great food, delicious drinks and solid service. They are looking for interaction. They want a way to engage and be entertained by their favorite food spots. That’s why plenty of restaurants and chains are turning to social media, especially in the form of location-based services. Many establishments are allowing users to check-in at their restaurant in order to get deals on their meals. For example, Buffalo Wild Wings has launched a “Home Court Advantage” campaign awards users for checking in at one of their 730 locations. Check out this article to find out if one of your favorite restaurants might be launching a similar campaign in the future.
FUN STUFF
MTV Plans Online Award Show To Celebrate Online
MTV has decided to create an online award show, dedicated to the best digital moments of the year, including those in social media. Rather than a red carpet filled with stars, this award show will be primarily discussion based and completely online. The conversations will all be open, with possible categories such as Best Music App and Best Music-Related Tweet. While a name and date have not been chosen for this event, it’s definitely something to keep your eye on closer to the springtime.
