Tag Archives: music

With summer musical festivals there’s still a lot to look forward to on the music scene in 2010. But this isn’t a collection of up-and-coming artists or a rant about Ticketmaster. Instead, it’s a collection of upcoming developments that will how we obtain and consume music- coming soon to a digital device near you.

Sharing all of your music across the internet to any device

Earlier this year, Google acquired Simplify Media in a move that will open digital syncing services to the masses. Simplify Media provided a service that let you seamlessly share music and photo libraries through the web.

By running the service on two computers, each other’s music collections would appear as a local iTunes shared library, even if each machine was thousands of miles apart. The service also allowed you to connect to libraries of up to thirty friends to stream all of their collections too. The real game changer came when the company released its iPhone application, allowing you to pull down your entire library wherever there was an internet connection.

This signaled a fundamental shift in media consumption:  No longer was it the case that a device’s media capacity was limited by internal storage. As long as the device was online, it could pull down entire libraries of content. Storage space became irrevelant.

The service ceased in June and the software has been pulled from the website and Apple’s App store. It will certainly be interesting to see how Google, known for creating web-based solutions and shunning desktop programs, will implement this service. There’s speculation the company may incorporate the syncing technology into its own Android OS software but I’m hoping they maintain a presence across all platforms.

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